The trendsetting color for 2018 is Ultra Violet. This glowing wavelength stands for individuality, ingenuity, and creative expression. Check out Blue Violet Tanzanite, Purple Amethyst (February birthstone), and Blue Sapphire (September birthstone) magic crystal tones to shine!
According to Wikipedia, "Tanzanite is the blue and violet variety of the mineral zoisite belonging to the epidote group. The gemstone was discovered by Manuel d'Souza in the Merelani Hills of Manyara Region in Northern Tanzania in 1967, near the city of Arusha and Mount Kilimanjaro. Tanzanite is only found in Tanzania, in a very small mining area (approximately 7 km long and 2 km wide) near the Mirerani Hills.
Tanzanite is noted for its remarkably strong trichroism, appearing alternately blue, violet and burgundy depending on crystal orientation. Tanzanite can also appear differently when viewed under alternate lighting conditions. The blues appear more evident when subjected to fluorescent light and the violet hues can be seen readily when viewed under incandescent illumination."